A1/17, III Floor, Janakpuri,
Metro Pillar No.636,
New Delhi-58
Ph. 65495934, 9313565406
HELPLINE 9015596280
Training Details For
Search Engine Optimization
Duration: 2 Months Fees: Rs. 7,500/-
Table of Contents
1) INTRODUCTION
a) Purpose
b) Scope
2) BALUJA LABS
a) Overview
b) Software Training @ BALUJA LABS
i) Ideology
ii) Methodology
iii) Domain
3) 2.2.4. Career Growth
i) Placement Assistance
4) COURSE CONTENT
a) Modules Division
b) Module
5) 3.2.1 SEO Tutorial
6) Introduction – What Is SEC
1. How search Engine Work
2. Differences Between the Major Search Engines
7) Keywords – the Most Important Item in SEO
a) Choosing the Right Keywords top Optimize For
b) Keyword Density
c) Keywords In Special Places
d) A Keywords in URLs and file Names
e) B Keywords in Page Titles
f) C Keywords in Headings
8) Links – Another Important SEO Item
a) Why Links Are Important
b) Inbound and Outbound Links
c) Anchor text
d) Link Practices That Are To Be Avoid
9) Metastases
10) Content Is King
a) Topical Themes or How to Frequently Add Content to Your Site
b) Bold and Italic Text
c) Duplicate Content
11) Visual Extras and SEC
a) Images
b) Animation and Movies
c) Frames
d) Java Script
12) Static Versus Dynamic URLs
13) Promoting Your Site to Increase Traffic
a) Submitting Your Site to Search Directions, Forums and special sites
b) Specialized Search Engines
c) Paid Ads and Submissions
4. COMPANY @BALUJALABS
1. INTRODUCTION
Purpose
This document outlines the details of the training / Internship provided by BALUJA LABS to the ambitious candidates who are willing to fill the gap between academic study and the actual understanding.
Scope
This document covers the company profile our ideology, focus and details course contents for the training in the field of .Net framework used for developing Application software & Dynamic Online Web Project/ Websites.
2. BALUJA LABS
2.1 Overview
Baluja Labs is a leading edge of Comprehensive IT/ITES Industry that provides customized services & solution to different industry verticals. The company has initiated its operation in Janakpuri in 2004 by a very Dynamic Team of Software Consultants, who are having rich experience of IT-Industry.
Since inception BALUJA LABS is focusing to achieve the business goals of their customers & partners through quality & timely delivered services & solutions our employee pool is empowered by process skilled, domain, experienced, professionals, who all are immensely Competitive in their domain area.
BALUJA LABS provides best possible well knitted services & process based solutions that can help out the business operation of our clients as competently and economical so that they can get upper hand in today’s cut throat Competition.
Our business philosophy is to “Create Value through Competitive Business Solution”. The Company endeavors to provide innovative business solution to different industry verticals at very competitive rates through a rich Combination of processes, technology & Skilled Manpower.
Market we serve
We are delivering IT/ITES Product Process Project Based Services & Solutions to all emergent markets that include.
· Software Development.
· Website Development.
·
· Search Engine Optimization.
· Internet Marketing.
· Software Testing
For more details of our clients & projects you can visit at www.balujalabs.com
2.2 Software Training @ BALUJA LABS
2.2.1 Ideology
Software Training division of BALUJA LABS was started with an aim to bridge the gap between the academics & industry. It is empower fresh Graduates/Post Graduates (BE.BTECH, MTECH, BCA, BSC, MCA, PGDCA, MCA) students with the Latest Technology understanding so that they can enter into the industry with more confidence.
Many students then feel that they can not perform well because they are not from premier institutes like IIT/NITS. They feel their selves less confident & more confused by the time they pass pre final year. Our Courses are specially designed to make those students understand that they are able to grasp up all kind of technologies.
In the training professionals from industry shares their key skills with there students and because of the properly designed Course Content, student understand the basic concept knowledge with more practical understanding.
2.2.2 Methodology
Baluja Labs gives their trainees an office like environment where they learn through Hard Core Teaching Sessions, Presentations, Self Learning, Discussing Case Studies, Research work and prototype implementation. Students run the prototypes, do testing and verification with the help of Guide which gives their read-time product like understanding.
2.2.3 Domain
Trainees get the training in following area:-
- VB.Net
- ASP.Net
- C #
- XML
- Software Development Life Cycle (SDLC)
- Project – Implementation\ Research\ Case study\ Prototyping.
- S Q T ( Software Quality Testing )
2.2.4 Career Growth
After getting the training the Candidate can perform much better and faster than the other fresh Candidates. They will understand the basic requirement is a much better way. As a result they can grow faster in industry.
2.2.5 Placement Assistance
Baluja Labs may provide the placement assistance to the candidates after the successful completion of training. They will specially get training for the interview for FREE with out any extra charges. Baluja Labs is taking responsibility of best training so that candidates can crack the interview & grow in an effective manner.
3 Course Content
3.1 Module Division
Baluja Labs offers a customized solution as per the need of the trainees. We believe that trainees can be from different backgrounds, Colleges, knowledge level, Interest level, domain interests and skill level. We take a interview to judge the level, interest area, time available and based upon that we offer the Course Modules. Based upon that the batches are formed and trainee will get the guidance in a normalized fashion.
3.2 Modules
| 1. 0 Introduction – What Is SEC |
Ø How search Engine Work
Ø Differences Between the Major Search Engines
| 2.0 Keywords – the Most Important Item In SEO |
Ø Choosing the Right Keywords top Optimize For
Ø Keyword Density
Ø Keywords In Special Places
A Keywords in URLs and file Names
B Keywords in Page Titles
C Keywords in Headings
| 3.0 Links – Another Important SEO Item |
Ø Why Links Are Important
Ø Inbound and Outbound Links
Ø Anchor text
Ø Link Practices That Are To Be Avoid
| 4.0 Metastases |
| 5.0 Content Is King |
Ø Topical Themes or How to Frequently Add Content to Your Site
Ø Bold and Italic Text
Ø Duplicate Content
| 6.0 Visual Extras and SEC |
Ø Images
Ø Animation and Movies
Ø Frames
Ø Java Script
| 7.0 Static Versus Dynamic URLs |
| 8.0 Promoting Your Site to Increase Traffic |
Ø Submitting Your Site to Search Directories, Forums and special sites
Ø Specialized Search Engines
Ø Paid Ads and Submissions
